Job title: Visual Merchandising Manager NAM- Outlet
Company: OTB
Job description: Diesel has long been a leading pioneer in denim and casual fashion, known for moving outside and ahead of trends in its industry. While retaining always its DNA, in recent years Diesel has evolved into the world of premium casual wear, becoming a true alternative to the established luxury market. Diesel is a truly worldwide organization. It is present in more than 80 countries with 5,000 points of sale, including more than 400 company owned stores.The Visual Merchandising Manager NAM, Outlet for DIESEL is responsible for leading the development and execution of the visual merchandising strategy for the 12 Outlets stores across U.S. and Canada. This role ensures that key marketing and merchandising objectives are met on time, within budget, and in alignment with Diesel’s brand strategy. The ideal candidate will analyze customer and store needs to implement effective visual communication and training programs, driving consistency and excellence in presentation across all Outlet locations.Role and ResponsibilitiesSales & Strategy
- Leverage sales data and regional performance metrics to identify opportunities, inform visual decisions, and drive sell-through.
- Analyze trends and adapt HQ directives to store-specific business needs, ensuring relevant and profitable product presentation.
- Align visual strategy with business objectives in partnership with Retail Directors, Merchandising, Planning, and Allocation teams.
- Measure the impact of merchandising initiatives using KPIs such as sales performance, conversion rates, and customer feedback.
Visual Execution
- Execute visual merchandising guidelines across all stores-including window installations, mannequin styling, floor sets, POP placement, and fixture layout.
- Maintain high standards of product presentation, fixture integrity, and store cleanliness, ensuring alignment with brand standards.
- Develop and implement seasonal floor plans, category expansions, and in-store visual changes in coordination with HQ and field teams.
- Lead visual support for store openings, pop-ups, and special projects in collaboration with Interior Design and HQ Visual Teams.
Planning & Operation
- Build and maintain a scalable visual calendar aligned with product drops and business milestones.
- Coordinate seasonal floor sets and promotional layouts in partnership with HQ and field teams
- Manage monthly travel schedules and conduct virtual visits to support floor set execution and visual compliance.
- Oversee visual tools, supplies, and materials to ensure stores are properly equipped for execution.
- Communicate and address store maintenance issues (e.g., fixtures, display readiness) with relevant departments (e.g., IDD, Store Operations).
Budget
- Manage T&E, freelance, and visual materials budgets in collaboration with the Director of Visual Merchandising.
- Ensure cost-effective execution of visual projects while maintaining brand standards.
Communication & Alignment
- Maintain consistent weekly communication with Retail Directors to align on priorities, travel, and business needs.
- Act as the liaison between HQ Visual, field teams, and stores to ensure smooth rollout of initiatives and consistent feedback loops.
- Provide detailed store visit reports and installation photo recaps to HQ and field leaders.
- Share key field trends, execution insights, and customer feedback to inform future directives.
Training & Development
- Train and coach store teams on visual standards, seasonal directives, and product presentation techniques.
- Support onboarding and continuous development of store associates and junior visual merchandisers.
- Collaborate with Store Managers to build a culture of visual accountability and brand ownership.
- Continuously assess training needs and evolve content and delivery methods to improve effectiveness.
Creative Collaboration
- Partner with HQ Visual and Marketing to execute storytelling initiatives including graphic rollouts, seasonal themes, and mannequin presentations.
- Contribute to the development of in-store communication tools and visual merchandising guides.
- Maintain elevated, on-brand styling aligned with Diesel’s seasonal creative direction.
Operations & Loss Prevention
- Implement loss prevention practices by maintaining organized displays and minimizing exposure to shrink.
- Ensure product is merchandised in compliance with Diesel’s policies to protect inventory and brand equity.
- Uphold and promote Diesel’s brand values, including adherence to dress code, brand identity, and store environment standards.
Preferred Skills
- 4-year degree and/or equivalent combination of work and experience
- 2+ years’ experience managing and leading a team
- Creative experience: styling, merchandising, and/or art background
- College Degree, or equivalent combination of education and experience
- Experience in delivering training
- Willingness to travel extensively (up to 60% of the workweek)
- Ability and authorization to drive a motor vehicle
- Proficiency with Microsoft (Excel, PowerPoint, Word, Outlook)
- Strong communication and networking skills, with ability to motivate, persuade, and instill enthusiasm
- Comfortable with public speaking
- Knowledge of denim/casual wear market and associated trends
- Passion for the brand and ability to serve as a brand ambassador
- Exposure to both wholesale accounts and specialty stores
Salary Range: $90,000 – $100,000Applicants must be legally authorized to work in the United States at the time of application and be able to provide proof of employment eligibility upon request. Employment is contingent upon the successful verification of this authorization in compliance with federal immigration laws.#OTB #LI-AR #LI-HYBRIDPrivacy policy available here: apps.otb.net/hr-gdpr/Privacy policy available here:Location:New York, USSeniority: ExpertEmployment Type: Full timeFunction: Retail
Expected salary: $90000 – 100000 per year
Location: New York
Job date: Tue, 13 May 2025 22:45:34 GMT
Apply for the job now!