Job title: Product Marketing Manager (Business Product Marketing) V
Company: Tailored Management
Job description: Job Description: Meta is seeking a Product Marketing Manager to join our team. The Business Product Marketing team finds the intersection between people’s needs, marketers’ needs, and Meta’s strongest differentiators to drive the development, launch, and growth of industry-leading business products. The products we build enable businesses to grow and communities to prosper.
The ideal candidate will have experience in digital advertising, product management, or marketing, and an understanding of the advertising market. They should have demonstrated experience partnering cross-functionally to drive results within a fast-paced environment.The Product Marketing Manager will be responsible for driving market requirements and launch plans for Meta’s solutions across our advertiser interfaces for all advertisers using our platform. This includes assessing market needs, conducting research to influence new product development, evaluating approaches to mitigate product risks, owning go-to-market strategy and identifying opportunities to improve existing products. The ideal candidate will have excellent cross-functional collaboration, analytical, and communication skills, as well as the ability to manage multiple concurrent projects and comfort with ambiguity.Responsibilities:
- Lead market assessment, quantitative analysis, qualitative feedback, and represent the requirements of the market internally with Product Management and Engineering
- Deeply understand advertiser needs/requirements and product risk areas in order to prioritize recommendations to product, engineering, and design teams for new and existing products
- Partner with cross-functional teams across Meta that build new innovative solutions for advertisers to ensure that products and solutions are incorporated into the platform in a consistent and strategic manner
- Ensure the right level of alignment, consistency and flexibility in approach across regional and vertical teams, with the goal of scaling impact while meeting market-specific needs
- Own go-to-market strategy for a portfolio of ad products and solutions by guiding cross-functional teams in developing client communications, product documentation, and positioning
Minimum Qualifications:
- 10 years professional experience in technology or internet technology, strategic marketing, product management, management consulting.
- Experience in market research, product development, outbound marketing and a background in adtech.
- Experience collaborating across cross-functional teams with the experience to influence behavior and drive resolution in the context of competing perspectives.
- Analytical, data driven decision-maker with experience using deductive reasoning to simplify and communicate complex issues.
- Organization and people skills and experience setting priorities, problem-solving, multi-tasking and working independently in a dynamic, rapidly changing workplace.
- Communication skills that are effective with technical, business, and external stakeholders.
- Track record of effectively collaborating with cross-functional teams to drive results
- Experience in the advertising space with online media related products.
- Experience in a product marketing capacity (partnering closely with product management, product marketing and/or engineering to represent market/customer requirements and supporting product launches).
Must haves:1) Inbound and outbound experience – must be able to build a strong plan and carry through, synthesize it in a way that persuades stakeholders and must have demonstrated history of establishing GTM strategy from the ground up.
2) Must have an understanding of advertising.
3) Project management skills – the selected candidate must be able to efficiently manage teams. They must be able to work in cross functional teams in a cohesive way.
4) Product team is going through various changes, and the selected candidate must be able to work through these changes, must be agile and adapt in ambiguous situations.Nice-to-haves:1) Experience in consulting background PMM roles.
2) Experience in the retail space and understanding customers.Preferred Qualifications:
- MBA or other relevant advanced degree.
Pursuant to the California Fair Chance Act, Los Angeles County Fair Chance Ordinance for Employers, Los Angeles Fair Chance Initiative for Hiring Ordinance, and San Francisco Fair Chance Ordinance, qualified applicants will be considered for assignment with arrest and conviction records. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness, meet client expectations, standards, and accompanying requirements, and safeguard business operations and company reputation.
Comments for Suppliers:
Expected salary:
Location: Seattle, WA
Job date: Sun, 23 Mar 2025 23:46:15 GMT
Apply for the job now!