Job title: Senior Marketing & Business Development Manager
Company: Leidos
Job description: DescriptionThe Leidos Digital Modernization Sector is seeking a Senior Marketing & Business Development Manager to support our Enterprise Digital Experience (EDX) Practice at our Leidos Headquarters in Reston, VA.POSITION SUMMARY:
We are seeking an experienced professional to lead marketing, communications, and business development initiatives for our Enterprise Digital Experience (EDX) Practice. This senior role will drive the strategy for how our practice positions, communicates, and delivers its repeatable offerings (ROs) across the organization. The ideal candidate will combine strategic marketing acumen with deep business development experience to accelerate the adoption of EDX solutions throughout our federal practice while ensuring our knowledge management approach scales effectively with our growth. This role is ideal for a professional who excels at the intersection of marketing, business development, and knowledge management. The successful candidate will thrive in our meritocratic environment where adaptability, innovation, practicality, and accountability are highly valued.CLEARANCE REQUIREMENT:
No initial clearance is required to start; however, you must be able to obtain and maintain a DoD Secret security clearance. (US Citizenship required).PRIMARY RESPONSIBILITIES:
Strategic Leadership
- Develop and execute the EDX Practice’s marketing and communication strategy to position the practice as an authority in digital transformation
- Lead the creation and maintenance of our scalable knowledge management framework
- Drive business development initiatives to expand practice reach and impact
- Design and implement internal evangelism programs for EDX capabilities
- Guide the evolution of practice offerings based on market analysis and stakeholder feedback
Marketing & Communications
- Transform complex technical solutions into compelling value propositions
- Oversee development of high-impact multi-channel marketing campaigns and presentations
- Ensure brand consistency and compliance across all practice outputs
- Lead internal and external communication initiatives
- Represent the practice at industry events and internal forums
Business Development
- Build and maintain strategic relationships with key internal stakeholders
- Identify and pursue growth opportunities across business units
- Provide strategic guidance for proposal development
- Lead solution positioning and messaging strategy
- Develop and track practice growth metrics
Knowledge Management
- Architect and oversee the practice’s knowledge repository
- Establish processes for capturing and sharing best practices
- Lead content strategy for practice documentation and materials
- Ensure knowledge assets meet quality and compliance standards
- Drive continuous improvement of knowledge sharing processes
BASIC REQUIREMENTS:
- Bachelor’s Degree with 12+ years of professional experience; additional years of experience may be substituted in lieu of a degree.
- Proven track record of driving adoption of technical solutions.
- Experience with federal government contracting and proposal processes.
- Strong understanding of digital transformation and IT modernization.
- Experience leading go-to-market strategies for advanced capabilities like automation, digital experience, AI, cyber and zero trust, etc.
- Background in knowledge management and content strategy.
- Track record of successful stakeholder engagement.
- Experience leading marketing or business development initiatives.
- Proven ability to distill complex technical topics into clear, compelling narratives that resonate with diverse audiences, from technical experts to executive stakeholders.
REQUIRED COMPETENCIES:
- Strategic thinking and business acumen
- Excellence in written and verbal communication
- Strong leadership and influence skills
- Ability to build consensus across diverse stakeholder groups
- Creative problem-solving and innovative thinking
- Project and program management expertise
- Understanding of technical concepts and trends
- Adaptability and entrepreneurial mindset
IMPACT & GROWTH OPPORTUNITIES:
- Shape the practice’s growth strategy of a dynamic practice, influencing how our digital experience solutions evolve and scale
- Drive innovation in how technical solutions are marketed and delivered
- Build and lead high-impact initiatives
- Influence digital transformation across federal programs
- Develop expertise in emerging technologies and methodologies
#practiceareaOriginal Posting Date: 2025-01-27While subject to change based on business needs, Leidos reasonably anticipates that this job requisition will remain open for at least 3 days with an anticipated close date of no earlier than 3 days after the original posting date as listed above.Pay Range: Pay Range $101,400.00 – $183,300.00The Leidos pay range for this job level is a general guideline only and not a guarantee of compensation or salary. Additional factors considered in extending an offer include (but are not limited to) responsibilities of the job, education, experience, knowledge, skills, and abilities, as well as internal equity, alignment with market data, applicable bargaining agreement (if any), or other law.
Expected salary: $101400 – 183300 per year
Location: Cabin John, MD
Job date: Mon, 03 Feb 2025 08:31:20 GMT
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