Job title: Digital Content Specialist, Multilingual
Company: Dana-Farber Cancer Institute
Job description: Responsibilities
- Support multilingual digital channel growth by establishing an editorial calendar for websites, social media platforms, email marketing, and blog for both internal and external Dana-Farber audiences
- Create high-quality, original content in multiple languages, ensuring accuracy, consistency, literacy level, and cultural sensitivity.
- Coordinate with a team of freelance writers and translators, providing clear instructions, conducting quality checks, and ensuring deadlines are met.
- Develop and manage content governance process to ensure multi-language content is regularly updated and in sync with English content.
- Conduct keyword research and SEO optimization to improve organic search ranking and visibility among non-English speaking populations.
- Analyze content performance metrics and make data-driven decisions to optimize content strategy and effectiveness.
- Collaborate with other teams and departments, including interpreter services, internal communications, marketing, client communications, to ensure content aligns with overall business goals.
- Stay up-to-date on industry trends and best practices for multilingual content creation and digital marketing.
- Stay informed about cultural nuances and adapt content accordingly to resonate with different audiences.
Qualifications
- Bachelor’s Degree or equivalent specializing in communication studies, marketing, foreign language studies, linguistics, cultural communication, or related field
- At least 3 years of demonstrated experience as a digital content producer, writer, or editor in multiple languages
- Fluency in English and at least one other language (Spanish preferred)
- Experience coordinating with freelancers or translators
- Experience developing content for international audiences preferred
KNOWLEDGE, SKILLS and ABILITIES:
- Excellent writing and editing skills, with a strong understanding of grammar, style, and tone across languages.
- Experience writing and translating for web, social media, video, and email marketing channels
- Knowledge of SEO best practices and content optimization techniques.
- Experience with content management systems (CMS), preferably Drupal and/or WordPress
- Strong understanding of writing and digital content production workflows
- A passion for inclusive user experience design, languages, and cultural diversity
- Familiar with web accessibility standards and practices, including WCAG compliance.
- Strong communication and interpersonal skills.
- Ability to manage multiple projects and work independently.
- Collaborative and team-oriented with a positive attitude.
At Dana-Farber Cancer Institute, we work every day to create an innovative, caring, and inclusive environment where every patient, family, and staff member feels they belong. As relentless as we are in our mission to reduce the burden of cancer for all, we are equally committed to diversifying our faculty and staff. Cancer knows no boundaries and when it comes to hiring the most dedicated and diverse professionals, neither do we. If working in this kind of organization inspires you, we encourage you to apply.Dana-Farber Cancer Institute is an equal opportunity employer and affirms the right of every qualified applicant to receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, national origin, sexual orientation, genetic information, disability, age, ancestry, military service, protected veteran status, or other characteristics protected by law.Poster
Expected salary:
Location: Boston, MA
Job date: Thu, 15 Aug 2024 07:10:04 GMT
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